Package Description: Once the rough concept of a package has been defined, the package development can begin. The cost of this phase will vary depending upon the size and complexity of the package. During this phase we define the size and shape of the package as well as the color palette, the copy placement, package die lines and the packaging material. We also consider the cost of the package to make sure it is viable within the final wholesale price to the buyer.
This package deal works well for toys, food & beverage, home appliance and houseware package design.
Please Note: Accessive changes to the original, agreed upon designs will, incure additional costs.
Includes: 1) Consultation with a packaging specialist to go over the rouph concept and decide upon the overall impact the package needs to make in the market that it is currently competing with.
2) Marketing research done by the packaging specialist to compare similar products in similar stores where the product will be sold.
3) The size, shape, product placement and basic color palette decided.
4) Logo placement, copy and copy placement decided.
5) Marker comps for photos and graphics created
6) Control drawings showing the exact measurements for all sides of the package
7) First 3D color mock up created
8) Corrections and adjustments made to the package
Creatives
able to deliver this Package:
• Peter
GreenPreparation: We will need the following information before we begin the Phase 1 development on your package:
1) The list of all of the stores that will be selling your product.
2) The the kind of display that the package will be display on: ie, shelves, hooks, racks, etc.
3) Any size restrictions
4) Any special requests for the packaging engineers
5) A list, and or photographs of similar products that might be displayed next to this product.
