Creative
Professional:
Peter Green
Bio:
Since 1978 Peter Green has been servicing the ever-expanding Southern California entertainment industry. Early in his career, he quickly established himself as a niche-marketing resource to the entertainment industry. Recently, Peter has produced work for clients as diverse as: Disney Home Video, Disney Stores, Marvel Entertainment, Creative Planet, Warner Brothers, Princess Cruises, and Disney Imagineering.
One of Peters many successful assignments was Disney's straight-to-video launch of "Aladdin and the King of Thieves," which demanded concepts adaptable to multiple promotional applications, including newspaper and magazine ads, outdoor billboards and transit posters, in-store videos, standees, shelf-talkers and signage and video packaging. The video release broke all records, generating over $80 million in sales within ten days of the launch.
Peter has created numerous trade show exhibits and permanent museum tour exhibitions as well. He also produced a one-hour TV special for Shaquille O’Neal called "Shaqtacular.".
Equally at home with corporate clients, Peter offers the same kind of attentiveness, responsiveness, initiative and integrity that has created high-impact, compelling campaigns for corporate clients such as Earthlink, Penn Litho, Mijenix, Padma Basics, Screen Play Systems, the El Portal Theater, Voit Athletic Equipment, Sunbelt Software, Iolo Software, Creative Planet, Vons, Coca Cola and numerous clients of Christie Communications, a Santa Barbara-based full-service public relations company.
Peter launched Earthlink’s successful online "Shop Naked" mall program, using outdoor bus shelters and billboards, bus boards, and print throughout the Southern California area. The "Shop Naked" on-line Earthlink-mall campaign was roughly a $250,000 campaign conducted over a period of three months, delivered on budget. Peter was totally responsible for the creative concepts of the campaign, execution of the concepts, as well as the media buy.
Peter has recently developed a comprehensive earthquake readiness program for the State of California which includes such elements as three T.V. public-service announcements, two animated videos, website design, a brochure, a toll-free hotline and a classroom kit for teachers to help their students be quake-ready. The program won the prestigious Arora Gold award in the public service category.
Peter is a creatively-driven, results-oriented marketing and design professional with a long track record in conceiving, designing and producing strategically on-target, high-impact promotional communications and innovative, market-responsive new products, programs and services.
Always on the cutting-edge artistically, Peter continues his effort to bring world-class design and marketing solutions to new businesses looking to make a splash, and upgrading established companies to bring their designs into the 21st Century.
Peter heads up our Graphic Media Department here at Artistic Solutions and Production (ASAP).
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